It is a hot topic right now and for good reason. People are seeing the impact an individual can have on a brand and how many opportunities they can create through building an audience online....

Momentum is a funny thing. I was chatting with my great friend Joe Glover about TheMarketingMeetup.com events we run and there is definitely momentum gathering there....

I realised that although I have started a company called Human and talk to clients about how we can make them more human, I haven’t explained on my own website what human marketing is to me....

Why community matters As someone who has been in sales longer than I care to remember, I can look back and say that less than 20% of my sales have come from simply trying to break down the door of a decision maker. There has always been a connection to the person I am targeting....